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Wittmeyer Serves as Presenter at National Entrepreneur Conference

January 11, 2022

Dr. Carol Wittmeyer, interim dean of the School of Business, presented three sessions at the United States Association for Small Business and Entrepreneurship® (USASBE) 2022: Pioneer and Persevere! Conference held in Raleigh, NC, Jan. 6-9.

Carol Wittmeyer

Along with colleagues Juliana Binhote and Dr. Isabel C. Botero of the University of Louisville and Dr. Joseph H. Astrachan, from Kennesaw State University, presented, “Developing successful next-generation members: Does working outside really help?” in the Translating Research for Impact Track.

In the Emerging Experiential Exercises - Connecting Students track they presented, “The role of socialization for committed next-generation members.”

Wittmeyer also presented at the pre-conference Family Business Special Interest Summit on “Succession planning and family business continuity” along with Dr. Alfredo De Massis from the University of Bolzano and Dr. David Choi from Loyola Marymount University.

Wittmeyer previously chaired the family business group.

USASBE is an inclusive community of educators, researchers, and entrepreneurs advancing entrepreneurship education through bold teaching, scholarship, and practice.

“USASBE is one of my favorite Entrepreneurship Networks. Every year I look forward to sharing family business research and pedagogy and especially to learning from my peers,” Wittmeyer said.

This article was written by Sal Saunders ’23, an executive intern to the office of marketing and communications. Saunders is a marketing major with a minor in sports management.