Marketing Student and Alumni Profiles

Marketing majors and alumni highly recommend both their program and the overall Fisher experience.

Ashley Flanagan ’17

Content Director, Social Yeah

Ashley Flanagan

Ashley Flanagan

Two days after graduating from Fisher, Ashley Flanagan started her first job as content creator at Social Yeah, a social media marketing agency in Buffalo. Just eight months later, she was promoted to content manager and today serves as a content director. In her role, she is involved with every aspect of how the agency’s team creates content, from initial strategy to executing the finished product. Each day, she puts to work her broad range of skills, including photography, videography, graphic design, and copywriting, skills she credits Fisher for helping her to hone. Thanks to her marketing and media and communication classes, she gained a competitive edge in having a strategic marketing mind, while simultaneously knowing how to execute it.

As a student, she was the creative director of Fisher Players, president of Fisher Swingbirds, marketing director of the Student Activities Board, and a member of the American Marketing Association and Beta Gamma Sigma Honor Society. She also served as a student ambassador and Orientation Team leader. For Ashley, one of the most beneficial experiences she had was as part of the University’s pilot team of executive interns in the Office of Marketing and Communications.

“Fisher prepares you for so much more than an ordinary education. I learned the crucial skills I needed to be able to succeed, I gained the confidence I needed to be a leader, and as much as I was involved, I never stopped enjoying it. Fisher introduced me to the best friends I could’ve ever asked for, so as crazy as the work might’ve gotten, I was constantly having the time of my life.”

Aaron Guarino ’17

Aaron Guarino

Aaron Guarino

Aaron Guarino’s favorite spot on campus was the Salerno Center for American Enterprise. A double major in marketing and finance, Aaron’s role as vice president of operations for the Marketing Club kept him pretty busy in the Center.

Aaron said that his favorite course, Marketing Promotions, taught him a lot about marketing and promotion tactics businesses use to attract and retain customers. It is information he has put to good use in two internship experiences he’s had, including handling on- and off-field promotional efforts for the Batavia Muckdogs, a minor league baseball team.

During his time at Fisher, the Alexander, New York native came to appreciate the College’s small class sizes, which allow professors to get to know each student well.

“The professors all want to see students succeed. They take a personal interest in every student to ensure they are getting the education that is needed for a successful career,” he said.